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A Shopify Merchant’s Shipping Guide for the UK

Simplify and Automate Fulfilment with ShipStation

Why Should A Shopify Merchant Choose ShipStation

Shopify offers some of the best tools and features needed to become a world-class merchant. It’s a great platform to sell your products on that doesn’t require a degree in computer science to set up. It’s customisable, has great support, and has an app store with more apps and plugins than you could ever wish for. If you’re looking for a way to sell online—or in-person—Shopify is a great commerce platform that lets you grow and scale your business efficiently. 

Merchants selling on Shopify are used to a level of customisation, support, and ease. This is why you should consider using a shipping solution like ShipStation. ShipStation gives you shipping functionality with a wide range of features and customisation to fit your unique workflow. You can fulfil all of your Shopify or Shopify Plus orders. But you also can manage and fulfil orders from over 100 other selling channels, marketplaces, order management systems, enterprise resource planning systems, or wherever you get your orders from!

As you do whatever it takes to get your products in front of as many customers as possible, you may even start selling on other platforms and growing your business beyond just Shopify. For instance, a lot of merchants sell across a variety of marketplaces like Amazon or eBay too. As you grow, you then may start managing your orders through an order management system like ChannelAdvisor. ShipStation, like Shopify, offers a scalable solution to serve your customers wherever they are. 

In this guide, we’ll go over how ShipStation makes shipping for Shopify merchants even simpler and more affordable. With import automation features, ShipStation can apply your preferred delivery method to orders without even touching them. You can then print all of your labels in batches of up to 500 orders. Everything is communicated automatically back to Shopify or wherever the order originates and ShipStation can send delivery notifications to the customer. You can cut hours out of your fulfilment process each day, manage a warehouse’s picking and packing workflow, deal with returns, and grow your deliveries internationally. ShipStation gives you the tools to scale your fulfilment, letting you focus more time on growing your business.

ShipStation Features for Fulfiling Shopify Orders

As your business grows and order volume increases, staying on top of outgoing deliveries becomes more time-consuming. When businesses first start out, it’s likely that orders are processed individually—often within the selling channel and/or carrier platform directly.

However, as your operations and fulfilment strategies mature, this moves away from individually processing orders in favour of a larger, holistic approach. This also helps as you start selling on new selling channels and scale your business. As you refine your shipping workflow, it becomes more difficult to keep everything siloed in a carrier interface or within your individual selling channels. Finding a hub to sort, pick, pack, and ship your orders becomes crucial for staying on top of your order volume. This is where platforms like ShipStation help. With discounted shipping rates, automation, and other shipping features, you can simplify fulfilment for Shopify and other selling channels alike.

ShipStation Simplifies Multichannel Shipping

ShipStation is a fulfilment management system that helps businesses streamline their order and delivery process to save time and money. By importing all of your orders into one platform, you can easily view, prioritise, and deliver all of your orders regardless of where your customer placed the order. In fact, ShipStation integrates with over 100+ other selling channels, marketplaces, hosted carts, inventory management systems, and more. So, as your business continues to scale, ShipStation will continue to simplify your fulfilment process. 

Discounted Shipping Rates

How useful is a label creation platform if it doesn’t offer label discounts?? Luckily, ShipStation offers great carrier rates for ecommerce merchants. With substantial discounts on Hermes, DPD and Parcelforce, you can start saving time and money—making fulfilment simple and affordable. With ShipStation, you can save:

Import Automation

One of the key ways ShipStation saves you time is by automatically applying delivery configurations to orders as soon as they import into the system. This is thanks to our automation rules and import automation. For instance, if a customer selects a “Standard shipping” option at checkout, you can automatically apply your standard shipping option, whether that is using your own carrier account or our rates. There are also far more intricate options that you can automate beyond this. You can automatically assign orders to different workers, or send different email notifications depending on the order source, or even just choose to not import certain orders. You have the freedom and control to use ShipStation the way you want! 

Batch Printing

ShipStation’s import automation processes enable a simpler shipping process. This is where batch shipping comes in. In ShipStation, you can select up to 500 orders at a time and generate their shipping labels. In fact, the connection between automation and batching is so powerful that a lot of customers barely even use ShipStation! This includes large brands like Cotopaxi that have ShipStation incorporated into their workflow so well, that they only come into ShipStation, select the orders, and batch ship them. So whether you’re starting out or a household name, ShipStation fits and can grow with you. 

Simplify Customer Communication and Returns

ShipStation is largely a behind-the-scenes, backend platform that automates and optimises everything after the order has been placed. However, there are a few key ways it simplifies your customers’ order journey beyond just deliveries. It also lets you centralise your customer communication for both delivery confirmation emails and returns. 

Customer Communication

We found that 84% of customers remember delivery most when they think back to ordering online. Since ShipStation streamlines so much of the fulfilment process, you can ensure you provide your customers with accurate delivery information in real time. ShipStation’s email template editors allow you to send high-quality emails created with an intuitive WYSIWYG template editor (with available HTML and CSS capabilities). And you can create branded tracking pages that swap out the carrier tracking page for something customised that is more incorporated with your emails. This helps elevate your brand image to your customers and create a more seamless and consistent branded experience throughout their journey.

Returns Shipping

Not only does ShipStation help with warehouse deliveries, but it also simplifies returns. Customers can initiate their own returns with ShipStation’s returns portal or you can manage them yourself with our returns shipment tracking. Returns don’t have to be complicated. You can manage your returns for Shopify orders or any other platform right within ShipStation to save you and your customers time and money. This also further increases brand loyalty and better reviews with your customers.